Do we need strong cheek bones?
Look at all the beauty icons of the last 3 decades. All we see is three sharp arches;
Eye Brow Arch, Cheek Bone Arch and Jaw Line Arch. We are not sure if it is a mode or a permanent beauty conception but a strong supportive Cheek Bone holds the face tissues lifted which gives the person a younger, fresher look as well as a hint of a strong personality.
The last feature can be some tricky, be aware of that